HP Lubricants ropes in Ranveer Singh to help take HP Racer to their customers.
HP Lubricants has rolled out a tongue-in-cheek and vibrant integrated campaign for its motorcycle engine oil HP Racer. The campaign, featuring popular Bollywood actor Ranveer Singh, emphasizes the importance of using the right engine oil for bikes to both, bike owners and mechanics. HP Lubricants has roped in Ranveer Singh as the face of its range of engine oils, to further strengthen the brand’s positioning in the highly competitive engine oil category.**Watch the campaign here.**